Anyone can write analytics | Kateryna Zarembo

"Anyone Can Write Analytics" is a practical guide that reveals the secrets of creating convincing and understandable analytical texts. The authors of the book, including the well-known analyst Kateryna Zarembo, demonstrate that writing analytics is not only the prerogative of a narrow circle of specialists, but also an accessible skill for anyone who wants to effectively convey their thoughts and influence public opinion. The book analyzes in detail the structure of an analytical text, from formulating a thesis to selecting arguments and conclusions. The authors provide practical recommendations on how to make the text interesting and understandable for a wide range of readers, how to avoid common mistakes, and how to effectively use data and facts. "Anyone Can Write Analytics" is not just a theoretical overview, but also a tool that will help the reader hone their own skills in writing analytical texts and create high-quality content. The book will be useful for anyone who wants to develop their communication skills, as well as for journalists, political scientists, public activists, and anyone who seeks to influence social processes.