Roger Martin — a well-known Canadian economist, management theorist and author of books on strategic thinking and business leadership. He is the former dean of the Rotman School of Management at the University of Toronto and is one of the leading thinkers in business and management. Martin developed the concept of "integrative thinking," which helps managers make effective decisions in the face of uncertainty and complexity.
Among his most famous books are"Game to win"(co-authored with A.G. Lafley), which reveals the secrets of a successful business strategy, as well as"Indirect Response: How Big Business Uses the Power of Design". His writings combine an academic approach with practical experience, making them valuable to a wide audience, including business leaders, students, and educators.
Roger Martin is also a consultant to many well-known companies and regularly lectures on the topics of innovation, strategic thinking and leadership.
