Irene Pereira is the co-founder of New York-based design studio Anton & Irene, known for her contributions to UX design and digital interfaces. She has led strategic and UX initiatives for clients including The Met, Kickstarter, Balenciaga, Wacom, USA Today, EA, Spotify, Google, Nickelodeon, Karim Rashid, Shantell Martin, BBC, and Red Bull, creating both web solutions and cross-platform applications.
Irene's work has received international recognition, including awards from Cannes Lions, The Webbys, The Emmys, The FWA, Awwwards, Interaction Design Association, and European Design Awards.
In addition to her professional activities, Irene actively shares her experience at international conferences, speaking at more than 100 events around the world. She is also the author of the book “Universal Principles of UX”, published in March 2023.
Irene currently lives and works in Barcelona, where she serves as the director of the Master's Program in Digital Experimentation at Elisava, the Barcelona School of Design and Engineering.
