Apple. The Evolution of the Computer

"Apple. The Evolution of the Computer" is a fascinating story about the journey of Apple, which did not invent the first computers or smartphones, but it was she who defined how these devices should look and function. The book tells not only about successes, but also about failures, which can be useful for those who want to develop their business or implement their own ideas.

The publication discusses:

• Apple's major products, from the Apple I to the iPad;
• history of computer technology since 1952;
• App Store success stories;
• other Steve Jobs projects such as Pixar and NeXT;
• the evolution from pocket computers to smartphones;
• The iPod and its revolution in the music business;
• Android vs. iPhone fight;
• iPhoneography and turning the iPhone into a camera;
• vivid quotes from Steve Jobs and his opponents;
• iPad and the beginning of the post-computer era;
• secrets of quality industrial design.

The book also contains dozens of original studio photographs that add visual value to this publication. It is not just a company history, but a whole milestone story of revolutionary changes in the world of technology.